Why Sponsor?

Engage, Inspire, & Connect

There are so many ways to be part of the Austin Trail of Lights. It’s the perfect opportunity to secure marketing exposure, distribute product, engage employees, or just give back to Austin during a special time of the year. We offer a range of options to fit any budget or goal. All sponsorships are tax deductible and benefit the Trail of Lights Foundation.

MARKETING PROGRAMS

MARKETING PROGRAMS

PRODUCT DISTRIBUTION

PRODUCT DISTRIBUTION

BRAND EXPOSURE

BRAND EXPOSURE

COMMUNITY ENGAGEMENT

COMMUNITY ENGAGEMENT

EMPLOYEE ENGAGEMENT

EMPLOYEE ENGAGEMENT

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Marketing Programs

Promote your message through Austin Trail of Lights channels, and be part of the biggest story in Austin during December.

  • Social Campaign Integrations
  • Advertising with the Austin Trail of Lights
  • Email Campaign Inclusion
  • Sponsored Blog Posts on the "Cheer All Year" Blog

>> Learn more about Sponsorship Opportunities

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Product Distribution

Put your products in the hands of hundreds of thousands of Austinites and visitors during the holidays.

  • Sampling and Product Distribution
  • Vendor and Expo Booths
  • Bar and Liquor Sponsorships

>> Click Here to learn more about Sampling at the Trail!

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Brand Exposure

Secure brand presence among 400,000 attendees during 14 magical nights in the heart of Austin:

  • Brand presence on Austin Trail of Lights display, signs or activation
  • Signage on internal and external event fences
  • Logo on the Austin Trail of Lights website

>> Learn more about Sponsorship Opportunities

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Philanthropy

Show your support for Austin and Central Texas at the community’s favorite holiday tradition.

>> Learn more about Sponsorship Opportunities

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Employee Engagement

Get your employees in on the fun and giving back during the holidays.

>> Learn more about Sponsorship Opportunities